Branding | Logo Design | Graphic Design
Sweet & Sassy Boutique
As part of a class project, we were tasked with finding a local business and asking them if they were interested in free graphic design work. Fun fact: Sweet & Sassy was the very first “real” company that gave me the opportunity to design a logo. The boutique specialized in selling handmade clothing items, but it didn’t have much of a professional presence as far as branding and marketing goes. I was able to take the various typeface logos they were using, and consolidate them down into a much cleaner and iconic fashion brand.
PRIMARY LOGO & BRAND MARK
–Brand Mark–
—-ALTERNATE CONCEPT—-
SIGNATURE COLORS
Primary
Secondary
Alternate