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Branding | Logo Design | Graphic Design

Sweet & Sassy Boutique

As part of a class project, we were tasked with finding a local business and asking them if they were interested in free graphic design work. Fun fact: Sweet & Sassy was the very first “real” company that gave me the opportunity to design a logo. The boutique specialized in selling handmade clothing items, but it didn’t have much of a professional presence as far as branding and marketing goes. I was able to take the various typeface logos they were using, and consolidate them down into a much cleaner and iconic fashion brand.

PRIMARY LOGO & BRAND MARK

–Brand Mark–

—-ALTERNATE CONCEPT—-

SIGNATURE COLORS

Primary

 

Secondary

 

Alternate

 

Let's create something awesome together.

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